This book updates the ordinary banker with the different strategies, business silos, channels, products and services that banks are incorporating in order to increase their share. the existence of a sizeable and a contrasting customer base, across areas of income provides banks with a wide spectrum for further development and inclusion of multiple products and services.
|Author||INDIAN INSTITUTE OF BANKING & FINANCE|
|Publication Year||Reprint 2015 Edition|
|Number of pages||328|
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